The Bling Ring director has teamed up with French fashion house Louis Vuitton to unveil a new limited edition version of the iconic 2009 S.C. bag, available to buy exclusively from the Bon Marche Rive Gauche in Paris.
The link between Sofia Coppola and Louis Vuitton is something of a love story. A close friend of creative director Marc Jacobs, the director posed of the brand's luxury luggage line ad campaign shot by Annie Leibovitz alongside her father Francis Ford Coppola in 2008. A longtime lover of fashion, Sofia visited the historic Louis Vuitton workshops in Asnieres, near Paris, with the intention of placing an oder but, inspired by the Speedy and Keepall models she ended up designing her dream bag, the SC. Since then the calfskin leather bag has known great success as a model in its own right. This season the SC has been given a rainbow-clolored update withe the addition of an extra long shoulder strap and will be available to buy in a smaller size. And it doesn't end there, Sofia Coppola and Louis Vuitton have something else up their sleeve to celebrate the bag's 2013 comeback: a special edition of the SC bag exclusively designed for the Bon Marche Rive Gauche: the designer's favorite shopping stop-off when in Paris. Available in the classic size as well as the smaller BB model, the new bag boasts fuchsia pink color pop pipping meticulously applied by Louis Vuitton artisans echoing its similarly vibrant lining. A real gem available to buy from September 21 at the Bon Marche, Ru de Sevres Paris.