As an exhibition at the Grand Palais in Paris pays its homage, Miss Dior is unveiling a precious new bottle. In this exceptional edition, the fruit of the meeting between the savoir-faire of Dior couture and perfume-making tradition, the legendary fragrance is dressed with a luxuriously embroidered bow.
On 12 February 1947, in the salons of 30 Avenue Montaigne, seemingly all of Paris and journalists from the world over were out in force to witness a double revolution. That of the New Look , an incomparable statement of elegance and couture savoir-faire, and that of Miss Dior, an unprecedented feminine fragrance, desired by Christian Dior to be "a perfume that smells of love" . Its glass came engraved with a houndstooth motif, while its neck was sealed with a bow. More than sixty-five years after its creation, Miss Dior is one of the house's emblematic perfumes. Dior is now paying tribute to this legendary scent with a series of twelve exceptional pieces. Miss Dior is thus revisited as an ultra-luxurious version whose famous bow is embellished with embroidery executed with the utmost expertise and attention by the Vermont ateliers, a house specializing in handwork of the highest quality, which Dior acquired last year.
On a wide black satin duchesse ribbon are intertwining real silver threads, faintly pink beads and exquisitely delicate flowers in silk pongee. The bottle, topped with a stopper in hand-cut and polished glass, is housed in a luxurious coffret. It contains the precious composition that is Miss Dior Le Parfum, a concentration of the finest raw materials, created by François Demachy, the house's exclusive perfumer-creator. Essence of Indonesian patchouli and Damask rose absolute unite in a daring and feminine fragrance, an echo of the haute couture embellishment that wraps it.