Thursday, November 7, 2013

Alexa Chung's First Makeup Line

Alexa Chung has joined Eyeko on their mission ensuring no make-up bag is without Eyeko’s award winning mascaras and liners. Style icon Alexa will work closely with founders Nina and Max Leykind on all aspects of the business.
About Alexa
Alexa Chung is an award winning presenter, model and writer with an impressive list of credits including Contributing Editor to British Vogue and Style Ambassador for the British Fashion Council. Often referred to as a global style icon, Alexa won Style Icon for the third year running at the British Fashion Awards in 2013. Alexa has presented several fashion and music TV shows both in the UK and the USA and has graced the covers of over 100 International magazines including Vogue, Harpers Bazaar, L’Officiel, Teen Vogue and ELLE. As a talented illustrator, photographer and muse to a number of top fashion designers Alexa’s latest role sees her working closely with Eyeko sharing her knowledge and creativity to create some truly unique products and concepts for the brand.

“Liquid liner is my savior,” Chung said. “Other people like other things to feel like they look normal, but for me, I’m pretty much naked without my eyeliner on. It’s my comfort blanket.” WWD
The limited edition gift set, includes 'Eye Do' mascara, liquid liner, a poster of Chung's doodles and a guitar pick-shaped thing to help prevent smudging.

Alexa Chung for Eyeko will be available Nov.14 exclusively on, London's Selfridges and Sephora stores on January, retailing at $39.20

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